On-page SEO or On-site SEO is the process of optimizing the web page content for search engines and users. The practices for on-page SEO include optimizing title tags, content, internal links and URLs.

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The sitemap's a file place on your website that will enable Google and other search engines to crawl better and understand the structure of the site. Sitemaps also tell search engines which pages on your site are most important. It's a binder of your website's content.

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